Our partner:

There’s been talk about the end of the 30" TV spot for some time now. But very few parties are actually integrating alternative channels in a way that really adds something.

What is the added value of a banner if it’s nothing more than a glorified HTML version of a small space ad? There’s much more to gain with a little more creativity.

With that ambition in mind we’ve set up an alliance with Naked, an independent media consultant who is also looking at alternative ways of connecting with people.
And it helps that their business model isn’t based on commissions on that same old 30” spot.
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